Belinda is a seasoned procurement leader with over 15 years’ experience operating in complex global organisations. She has built a strong reputation as a strategic partner to business leaders, helping organisations unlock value through thoughtful sourcing strategies and transformation initiatives. In recent years, Belinda has specialised in HR procurement, with deep expertise across external workforce management, MSP governance and HR services transformation. As Global Category Manager for HR at HEINEKEN, she leads the organisation’s external workforce strategy, oversees the Netherlands contingent workforce programme, and recently led a multi-country RFP for temporary labour across the European region. Belinda is known for her structured and analytical approach, her ability to navigate complex stakeholder environments, and her passion for delivering sustainable business value through procurement transformation.